Frankfurt am Main, April 04th, 2023 – Razor Group (“Razor”), a portfolio company of Heliad Equity Partners GmbH & Co. KGaA (ISIN: DE000A0L1NN5) and a leading e-commerce roll-up player, has acquired Stryze Group, a competitor in the aggregator space, as part of an ambitious plan to become the “consolidator of consolidators.” The new acquisition comes after Razor Group’s successful Series C funding round, which including the new investment has now raised €80 million ($88.4 million).
The all-share deal sees Upper90, a significant investor in e-commerce aggregation, taking an additional equity investment in Razor Group. The investment brings the Series C round to a close, with prior participation from L Catterton, Presight Capital, Blackrock, GFC, LatinLeap, Redalpine, and 468 Capital.
Razor Group previously acquired Valoreo in Latin America and Factory14 in Europe, reaching a global portfolio of 140 assets, which include more than 200 brands. The company reported 2022 net revenues of $453 million across its brands and intends to leverage the acquisitions to expand geographically and strengthen its presence in key product categories.
Amidst a challenging landscape for e-commerce startups and aggregators, Razor Group distinguishes itself by leveraging its proprietary in-house technology. Initially developed for evaluating potential acquisitions, the company has since expanded the technology’s capabilities to enhance the overall management of its diverse businesses. This technology not only aids in product selection but also streamlines supply chain management and addresses other significant operational requirements, ultimately optimizing cost centers and increasing overall e-commerce efficiency.
“It makes sense right now for smaller players to become a part of Razor Group,” said Tushar Ahluwalia, the CEO and co-founder. “The natural route is consolidation, and that is the path forward. We’re building a stronger company by joining forces. That is what you have seen and will see, and what we have executed.”
About Razor Group
The Razor Group GmbH (“Razor”) was founded by e-commerce experts and serial founders Tushar Ahluwalia, Christoph Gamon, Shrestha Chowdhury & Dr. Oliver Dlugosch. The Berlin-based company acquires profitable Amazon FBA businesses and other online marketplaces sellers which have consistently demonstrated superior product quality, outstanding customer satisfaction and sharp business acumen. Razor pairs significant growth capital with extensive e-commerce expertise, thereby ensuring that the acquired businesses reach the next stage in their development. Razor defines itself as consumer goods holding with a clear strategic focus on specific product categories, long-term value creation and world-class customer satisfaction. For more information visit www.razor-group.com
About Heliad
Heliad (ISIN: DE000A0L1NN5 / Ticker: HPBK) is a listed investment company with a mission to empower both entrepreneurs and investors. The company invests in market leading companies across various verticals and regions to power their next phase of growth. As a listed company and through our strong team and strategic partners, Heliad can support companies pre, at and post IPO and act as a gateway to public equity capital markets.
An evergreen structure allows Heliad to act independently of usual fund lifecycles and provides shareholders with unique access to pre-IPO market returns without any restrictions or limitations in terms of investment size and term commitment. Further information about Heliad can be found under www.heliad.com follow us on LinkedIn.
Contact
Heliad Equity Partners GmbH & Co. KGaA
E-Mail: investor-relations@heliad.com
Ulmenstraße 37-39
60325 Frankfurt am Main
Tel. +49 697191280-0
Fax +49 697191280-999
info@heliad.com
Don’t miss out and get our insights
We value your privacy and will never send irrelevant information
and read all the exclusive content right away!
tonies SE is engaged in the manufacturing of children’s digital entertainment products. It offers a smart connected audio player, the Toniebox. The firm’s products are positioned at the intersection of four consumer markets, video gaming, traditional toys and games, connected audio and video streaming.
Patric Fassbender, Marcus Stahl
2013 / 2021
Toys & Entertainment
Luxembourg
flatexDEGIRO AG is one of the leading online retail brokers in Europe with over 2 million customers, offering low-cost brokerage, securities, and credit servicing for a broad range of securities in a total of 18 countries. Its products include equities, bonds, ETPs, ETFs and mutual funds.
Bernd Foertsch, Frank Niehage, Muhamad Said Chahrour, Stephan Simmang
1999 / 2009
Online Brokerage
Frankfurt
UpScalio is an eCommerce brand investor and operator that provides financial services to invest in, grow, and buy businesses. It provides funds to digital brands selling on eCommerce marketplaces like Amazon, Myntra, Flipkart and Nykaa and manages key operations for them including multi-marketplace management, digital marketing, branding, logistics, sourcing, finance, and business operations.
Gautam Kshatriya, Saaim Khan, Nitin Agarwal
2021 / 2021
E-commerce Aggregator
Gurugram (India)
Finn follows the mission to make mobility fun and sustainable. Finn helps everyone who loves driving their own car but refuses the struggle, commitment and intransparent costs associated with car ownership by offering all-inclusive, immediately available, monthly car-subscriptions.
Max-Josef Meier, Nikolai Schröder, Andreas Wixler, Max Beyer, Maximilian Wühr, Jürgen Lobach
2019 / 2021
Subscription
Munich
NewtonX is the only B2B research company that connects forward-thinking companies with the exact professionals required to solve any problem. NewtonX partners with the world’s top consultancies, marketers, and technology companies to field large-scale quantitative surveys, facilitate qualitative interviews, engage in long-term consultations, and create customized research plans.
Sascha Eder
2016 / 2021
B2B Market Research (SaaS)
New York
InstaFreight is a digital forwarding company for B2B customers, that enables fast and uncomplicated processing of freight transports. By offering innovative solutions and providing first-class service, they reduce the complexity of the supply chain and ensure absolute transparency for their customers and carriers.
Philipp Ortwein, Maximilian Schaefer, Markus Doetsch
2016 / 2022
Logistics
Berlin
Dr. Christopher Oster, Chris Lodde, Dr. Marco Adelt
2015 / 2021
InsurTech
Frankfurt
Klarna is the leading global payments and shopping service, providing smarter and more flexible shopping and purchase experiences to 147 million active consumers across more than 400,000 merchants in 45 countries. Klarna offers direct payments, pay after delivery options and instalment plans in a smooth one-click purchase experience that lets consumers pay when and how they prefer to.
Sebastian Marcin Siemiatkowski, Michael Jonathan Moritz
2005 / 2021
Payment Solutions
Stockholm
Springlane builds lifestyle brands for food enthusiasts that focus on people. Springlane started as a leading online retailer for food enthusiasts, offering more than 20.000 products from 750 premium brands before becoming a leading community for foodies with integrated D2C brands including one of the biggest German food blogs. The community promotes the brand and generates content at the same time.
Marius Till Fritzsche, Dr. Jens Rühle, Timo Josten
2012 / 2012
E-Commerce / D2C
Düsseldorf
Tushar Ahluwalia, Dr. Oliver Dlugosch, Christoph Felix Gamon and Shrestha Chowdhury
2020 / 2021
FBA Aggregation
Berlin
Nelson Holzner, Sven Brauer and Jan Wehrs
2018 / 2021
FinTech
Berlin
Enpal is a photovoltaics leasing firm that provides solar power systems. Its product already enables customers to reduce their electricity expenditure through a solar system and a green all-inclusive energy solution.
Mario Kohle, Viktor Wingert and Jochen Ziervogel
2017 / 2021
Renewable Energy
Berlin
WorkMotion digitizes and simplifies time-consuming onboarding processes, helping companies to hire & onboard talents internationally, easily and compliantly in 160+ countries without a local branch. In addition to employment contracts, WorkMotion also offers services including pay slips, tax registrations, and personnel management.
Carsten Lebtig, Felix Steffens and Karim Zaghloul
2020 / 2022
HR-Tech
Berlin